Costume, hair and props

Below, is a simple guide from 'vogue' of the main things that stand out in fashion to the target   audience.

Makeup- The makeup used on the model represents the mood the magazine is trying to give. For instance, if the model is wearing bright eyeshadow like blue, green or red, it gives off a positive mood and an exciting atmosphere towards the audience. It also represents an element of 'creativity', as the style of makeup is usually unique and gives a hidden identity/ disguise theme.

Costume- The costume worn by the model is usually a dress if the model is targeting a female audience and is female themselves. Furthermore, some magazines, use male and female models. So, the style of costume can change depending on the gender of the model.

 Shoes- Surprisingly, the first thing the audience notice in a fashion magazine image of a model, is their shoes. This is if the image has been taken as a long shot. The reason for this is that a long shot shoes the everything about the model, including costume. Whereas, a close up shot would not  show this. As it focuses more on the facial expressions. The shoes are usually unique and refer to fashion. So, they can be out of the ordinary.

Props- Props tend to be used to advertise the likes of fragrance adverts. For example, the model would be holding a perfume bottle to advertise it. So, props would be used on a billboard. On the other hand, props in magazine photoshoots are used like scarfs, hats and sunglasses. This is just an extra feature and form of advertising fashion products.