Audience moodboard

To the left is a moodpboard of the genre of audience i intend to target for my 'Fashion product'. The age i plan to target is around 18-25 year old young women. This is because many fashion magazines have a 'mature' style to them. Such as 'Vogue'. We notice the models used are around this age as well. So, the target audience is mainly of this genre. There are more female fashion magazines in the Fashion industry than male magazines. Therefore, i felt picking a female audience was best because i could do more research around female magazines, websites and billboards. The key to fashion is the clothing the model wearing being unique and the character the model has. We see the first image on the moodboard shows too girls pulling expressions. This expresses character and we tend to find these type of people are interested in 'Fashion' as it is exciting. The other images focus more on the fashion it's self and how 'feminine' is shown within the clothing. As wells the idea of 'Unique'.