Inspiring billboards

   GUCCI

I like this Gucci billboard because it uses soft colour tone that allows contrast to be a positive feature. as well as this, the typography used on the Billboard uses white text, which looks good against the dark colours in the background. furthermore, the lighting used in the billboard is soft and uses the idea of 'High key' photography. Plus, the composition of the billboard is interesting because it has been designed as landscape. so, in this case, it captures the audience's attention.

                                                                      PRADA

This Prada Billboard is inspiring because it uses the contrast of light and dark to allow it to be bold and intense. Therefore, the audience recognize this to be important. Furthermore, the billboard uses typography that has style to it and is unique. This connects well to the theme of the billboard being 'Fashion'. In addition, it also expresses the 'creativeness' of fashion. Moreover, i like the idea of the fashion theme being 'Eye wear', as it shows a different style of fashion to clothes. this is because 'PRADA' is more of an accessory fashion based theme. The vibrancy of the billboard is bold and allow it to be eye-catching to the target audience. 

  MICHEAL KORS

As for this Michel Kors Billboard, i especially like it because it uses pacific tones of brown to create colour tone. From light brown shades to dark brown shades. This creates soft tones and textures throughout the piece. As well as this, the white tones used in the background of the billboard, allow contrast to be created clearly. Therefore, this stands out to the target audience. In addition, the billboard uses a bold, upper case typography. This also creates a positive impact on the billboard.