National
To begin with national magazines consist of many features that are bold, vibrant and contrasting. Usually, national magazines are unique and have their own style font and typography, as well as layout. So, in this case, the magazine can be identified. In addition, fashion magazines usually include catchy phrases and quotes that emphasize the idea of fashion. Furthermore, this is a technique of engaging the audience into reading the magazine as it sounds exciting. The color scheme is intense in a national fashion magazine, allowing the page to stand out. Lastly, the masthead is usually eye catching and enables the audience to instantly notice this.
Regional
As for regional magazines, the features are less effective. The reason behind this, is because regional magazines, attract a smaller number of audience and therefore, there is less public to engage into the reading the magazine. Plus, the magazine will be more commonly known in the local area because it is published to that pacific location being a city or town. The contrasting affects used on regional magazines aren't as intense. This almost identifies that the magazine isn't as successful as national magazines and doesn't appeal to a wide audience, which is why the magazine has not reached national standard because of it's local audience range. On the other hand, with regional magazines, we have to consider that they are targeted to a local audience. So, their intentions aren't to reach a national standard and target a national audience. So, they are reaching their target goals and purpose of a 'regional magazine'.
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