Charts and survey results from my potential target audience

This pie chart to the left is a reflection of my potential target audience's interests. Starting with 'The best brand' being the most popular. The reason for this is that the majority of females prefer 'popular' to 'unique'.   Therefore, every one aims to purchase items in    retail from the best brand that is expensive and  is bought buy other females of the same age genre. 2nd is the option, 'makes products what i want'. This is because a lot of females have their own styles of fashion trend. So, they purchase items that suits them most. Coolish style is 3rd, a people want to look up to standard in public. Considering the idea that females like to look their best. Lastly, 'sport' has a low percentage of '6%', as not many females are sporty. Referring to the idea of 'masculinity'. '



The next pie chart is more hobby based than retail 'Fashion' based. This allows me to gather ideas on what my audience enjoy doing. We can see that the most enjoyable hobby is 'traveling'. This expresses the thought of females being adventurous. Therefore, they are inspired by new things. This idea will come useful when designing my conventions for my media product. The other percentages and activities have a lower percentage. So this shows us the majority of people enjoy traveling.





           Below is the styles of brand that my audience find most appealing through percentages...